Know exactly what AI & tech can do for your business.
The AI & Tech Assessment for service businesses. We research how your business actually runs, then hand you a plain-English roadmap: what to use, what to automate, what to build, and what to ignore.
Our money-back guarantee
Our suggestions save you 5+ hours a week or win you at least one customer. Or you get your money back. No questions.
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The honest situation
You've heard AI and automation are a big deal. You just have no idea where to start.
Every time you go to look into it, you hit the same wall: a thousand tools, a thousand opinions, a thousand people using words you'd need a degree to follow. So you park it. "I'll deal with that later."
And later never comes, because you're busy running the actual business.
Meanwhile the boring, profitable stuff sits there untouched:
- Quoting faster, so you win the job before someone else does.
- Chasing the leads you already paid for and never followed up.
- Catching the enquiries that go cold while your team's out on jobs.
- Freeing your staff from the back-office admin to do the work only they can do.
The problem was never the technology. The problem is nobody's ever sat down, looked at how your business actually runs, and told you plainly: here's what's worth doing, here's what isn't.
What it is
The AI & Tech Assessment
Not a chat. Not a "discovery call" that's really a sales call. A researched answer to one question:
"What AI, tech and automation is actually worth my time and money in a business like mine? And what's a waste?"
You go from "I don't know what I don't know" to a clear, ranked plan.
- 01
A 45-minute call where we learn how your business really works. Just you, or up to four separate calls, one with a key person from each department.
- 02
3 to 4 hours of real research into your tools, workflows and industry, and exactly what could be built, connected or automated around how you already work.
- 03
A second call: a walkthrough presentation of what we found, ranked by impact.
- 04
A written PDF report (your roadmap) to act on however you like, with us or without us.
How it works
You do almost nothing. That's the point.
The call(s)
45 min each
You talk, we listen. How you get leads, quote, schedule, invoice, chase, communicate. Just you, or up to 4 separate calls, one with each person who runs a part of the day-to-day. We record them.
The research
3 to 4 hrs
The part nobody else does. We dig into your tools, your bottlenecks, your trade. And because we build this stuff for a living, we work out exactly what could be used, connected, automated or built around the way you already work.
The plan
Second call + PDF
We walk you through what we found, ranked by what moves the numbers. Then you keep the report and do whatever you want with it.
Total effort from you: about an hour of talking. That's the whole ask.
Everything you get
Here's everything you're actually getting.
- A 45-minute deep-dive call with two senior engineers. Not a junior, not an account manager
- 3 to 4 hours of dedicated research into your specific business, tools, workflows and trade
- A second call: a full walkthrough of the findings, ranked by impact
- A written PDF report, your roadmap, that you own forever
- A prioritised do-this / ignore-this list: the tools, automations, integrations and custom builds worth your money, plus the ones to skip
- Quick wins you can switch on this week, plus the bigger plays worth investing in
Your price
one key person, their day-to-day
across the company
people from different departments (up to four)
✓ Money-back guarantee
Compare it to one £8k tool you didn't need, or a year of admin you could've automated in a fortnight.
Why it's paid
Why it costs money, and why that's good for you.
It's real work.
A proper call, then 3 to 4 hours of senior engineers digging into your specific business, then a presentation and a written plan. That's not a freebie. It's the research that makes the answer worth having.
We work for you.
Because you're paying us, we'll tell you the truth, including "you don't need AI for that," or "that tool's a waste of money for a business your size." A free call has to find you something to buy. We don't.
And yes, we're engineers, so if we spot something worth building, we'll say so. But that's a separate conversation, entirely your call. The assessment stands on its own.
Who you're talking to
Two engineers who actually build this stuff. Not people playing with tools.
Most "AI for trades" advice comes from someone who watched a few videos and bought a ChatGPT subscription. We build software, integrations and automations for a living. So we don't just know what tools exist. We know what can actually be built, connected and automated around the way your business already runs. (We know our way around the marketing and the numbers, too.)

Sean Paterson
Co-Founder. Computer Science degree. 7 years shipping production software, from Series B startups to FTSE 100s.

Alex Lyon
Co-Founder. Build-systems specialist. Maintains Stripe's official Rust integration. Ex-Vercel, ex-Facebook.
And here's something most won't tell you. We both walked away from senior engineering jobs at big corporates, each on over £110k a year, to do this instead. Build something brilliant in a place that size and the only one who really feels it is an executive you've never met, picking up a bonus. Grow a real business owner's take-home, or just hand them back their evenings, and that means something to us.
And we're not new to your world. We've spent recent months working hands-on with trades and home-service operators on exactly this: tightening up lead flow and winning back old customers.
✓ Money-back guarantee
Our guarantee
If you don't walk away with suggestions you believe will save you at least 5 hours a week, or win you at least one extra customer, we'll refund every penny. No questions asked.
We're betting our fee that the plan pays for itself many times over. The only risk left on the table is ours. All you're risking is the hour it takes to talk.
You leave with a real plan. Not a vague chat.
A prioritised list of where AI, tech & automation help your business, ranked by impact and effort
A rough sense of cost, effort, and payback for each
The tools, integrations and automations worth using, and the ones to ignore
Quick wins you can do yourself, and bigger custom builds worth investing in
A written PDF report you own and act on at your own pace
Let's see what's actually possible for your business.
Answer a few quick questions, see your price, and book your call. Or request a quick call-back first to check it's the right fit.
Money-back guarantee.
Questions
Because it's real research, and because you paying us is what lets us give you a straight answer instead of a pitch.
It's highly unlikely that there's NOTHING that can be done, but we'll tell you that plainly
Plus if our suggestions aren't worth your time then we'll give you the money back, no questions asked (and we really mean this).
No. You know your business. We know the tech. That's the trade.
The report and findings are yours to as you wish with.
We'll give you immediate quick wins that shouldn't take you or your team long to implement.
If you want us to build or implement any of the systems then we'll tell you where our skills lie. But no obligation at all and we won't push for it. That's why it's paid, so we're not forced to push for what makes us the most money.
Within one week of your call.